Advertisement and rebranding project for Tru. I redesigned the CPG external branding, as well as the social media brand voice & design. My larger project included rebranding their existing advertisements and animating them using Adobe After Effects…

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Design Process

Inspiration

Proposals

Designs

Execution

Inspiration

Final Rebranded + Animated Ads

(click ad to activate motion)

Final CPG Redesign + Elevated Branding